Julien De VisscherOct 5, 20215 min readGoogle Analytics (4): The story behind the evolution and why it makes sense
Glenn VanderlindenOct 4, 20215 min readThe analyst matrix: Last-mile documentation for getting value out of your GA4 implementation
Julien De VisscherAug 25, 20214 min readan introduction to audiences-as-a-service, the data product for marketers
Human37Aug 10, 20212 min readMartech stack blueprint, vendor assessment and implementation for Belgium's #1 babysit app bsit
Glenn VanderlindenAug 3, 20214 min reada practical guide to understanding the difference between profile & super properties in mixpanel
Human37Jul 28, 20213 min readHow human37 leveraged Maison Dandoy's 1st party data to supercharge marketing & sales performance
Glenn VanderlindenJul 22, 20215 min readThe key to making product analytics work in enterprise-level organisations
Human37Jun 23, 20213 min readHUMAN37: the very first customer data strategy agency launched by former Semetis Directors
Julien De VisscherJun 19, 20213 min readWhat should you take into account to make product analytics profitable ?
