User stories as a way to build your martech stack
Building a marketing technology stack (also referred to as customer data infrastructure) can be daunting. It’s tempting to start...
User stories as a way to build your martech stack
Data democratization in product analytics—and how to get there
Elevating Data Observability: Key Approaches for Leveraging dbt Cloud
Unlocking the Power of Synthetic Data – A short introduction
From Marketing Data Warehouse to Customer Data Activation
Composable CDP vs. Packaged CDP: Determining the Right Solution for Your Organization
Composable CDP vs. Packaged CDP: An Unbiased Guide Explaining the Two Solutions In Detail
7 Predictions for the analytics & martech space in 2023
5 Things we’ve learned from working with DPO’s
One year later - 6 predictions for the Analytics Industry in 2022
Webinar: Helping brands build better digital experiences with data
Life after GDPR podcast - Building you own 1st party data stack
Planning your GA4 implementation - A G4 event planning framework
Product analytics vs. marketing analytics: Why you need both
The key to making product analytics work in enterprise-level organisations
What do we do at Human37
The rise of the Customer Data Platforms
MarTech stacks and where to start
What should you take into account to make product analytics profitable ?